Market Intelligence, Decision Analytics and Strategic Advisory for investors, operators, developers and technology leaders across the Middle East, Africa and Türkiye.
Every major infrastructure commitment comes down to two questions. DIRA exists to answer both — clearly, and with verified evidence.
The verified facts: live capacity, real absorption, who operates what, and where demand is genuine — sourced from the field, not aggregated secondhand.
The blind spots that derail decisions: speculative pipeline, hidden constraints, and the gap between announced intent and what actually gets built.
DIRA helps organizations reduce uncertainty through market intelligence, ecosystem visibility, strategic analysis and market validation.
One specialist intelligence layer connecting verified data, ecosystem visibility and strategic decision-making — across data centers and AI infrastructure.
Verified, field-sourced visibility on capacity, operators and the AI-infrastructure dynamics shaping the next build cycle — delivered as ongoing intelligence, not one-off data.
Bespoke analysis that turns market data into investment clarity — site selection, market entry and opportunity assessment grounded in verified evidence.
Intelligence-led guidance on where to position and how to engage the ecosystem — grounded in verified market context, not relationships alone.
DIRA identifies the specific decision each stakeholder faces — and delivers the intelligence that supports it. The product differs by audience; the standard of verification does not.
Core coverage across the GCC, Türkiye and Jordan — with strategic monitoring of priority growth markets across Africa.
Coverage and monitoring capabilities continue to expand based on client demand and market activity.
Tahir Gok founded DIRA to bring a single, trusted intelligence layer to MENA's digital infrastructure ecosystem. His career spans digital infrastructure, corporate real estate and market intelligence — with experience across Hewlett Packard Enterprise (HPE), Ericsson, Knight Frank and datacenterHawk, where he led data center market coverage across the Middle East. He pairs operator-level relationships with rigorous, field-verified analysis to help investors, operators, developers and technology leaders make better infrastructure decisions across the Middle East, Africa and Türkiye.
Independent perspective on the forces shaping MENA digital infrastructure — market outlooks, event takeaways and analysis drawn from verified data.
High-density AI workloads rewrite the site-selection calculus. Power availability, cooling capability and grid proximity now outrank the connectivity and cost factors that traditionally led the decision — reshaping where the next generation of MENA capacity gets built.
Read the brief →Saudi Arabia leads the region on announced pipeline volume — but announced is not contracted. Separating structural, demand-backed capacity from speculative intent is the difference between a sound investment thesis and an expensive assumption.
Read the brief →Often overlooked beside the UAE and Saudi Arabia, Oman is positioning on subsea connectivity, land and power advantages. We assess whether the fundamentals support its emergence as a serious regional node — and what would have to hold true.
Read the brief →With the UAE's commissioned market effectively absorbed, AI-driven demand is meeting a supply wall. We look at how operators and pipeline are responding — and where the pressure is most likely to release next.
Read the brief →Tell us the decision you're facing. We'll arrange a focused briefing on the markets, operators and dynamics that matter to it.
Briefings are arranged by request. Email or connect on LinkedIn and we'll follow up promptly.